 |
|
|
|
|
|
| |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
BUILDING |
|
|
|
|
|
|
|
| |
|
|
|
Salewa
Salewa Headquarters |
|
|
|
|
 |
DESIGNER |
|
|
|
|
|
|
|
|
| |
|
|
|
|
|
|
DESCRIPTION |
|
|
|
|
|
|
|
|
|
|
|
 The new Salewa Headquarters, one of the most prominent manufacturers in Bolzano, is situated in an exceptional location adjacent to the Bolzano highway suggesting a “landscape” building, in formal dialog with the surrounding steep cliffs.
As well as housing new work spaces and an indoor climbing gym, the building aims to provide a space for interaction and communication between the company and its network of suppliers, partners and clients.
The new headquarters represents a point of convergence between different elements of everyday life: from physical, social and communicative dimensions to work styles and leisure.
The Salewa headquarter is formed by a series of multifaceted slabs and towers, including a 50 metre-high structure which when built will be the tallest building in the city.
Situated in a particular geographic location, this complex represents a place of information exchange between the dense web of material and immaterial relations that constitute the life of a modern company.
 Along with spaces for offices and showrooms, the building houses the logistics warehouse, a shop, multi-functional halls as well as a fitness centre for the staff and a company crèche.
The building is surrounded by a large green area inside of which is located a bistrot with outdoor space for clients and climbing enthusiasts.
The site that the building faces onto, at the gates of the city arriving from the south, is an area where the natural landscape converges with the urban landscape and major communication routes. This topographic dialectic is mirrored in the forms and volumes of the building that establish a dialogue with the surrounding mountains by creating a series of “scenarios” that alter depending on the point of view of the observer. The highest tower, with a height of almost 50 m, will be the city’s tallest architectural landmark.
The climbing garden, also built using avant-garde methods, is the largest in Italy and one of the biggest in Europe. Thanks to the huge “proscenium arch” at the entrance that leads to the structure of the gym, special climatic conditions have been created that enable climbers to be in the open air yet protected from the weather.
The scheme has fully achieved the client’s stated mission, to create a welcoming place that could carry out the various functions contained within it and represent a landmark, giving form to the identity of the company and its commitment in the field of the environment. At the same time it makes a mark that exemplifies a new relationship between human activity and nature. |
|
|
|
|
|
|
|
|
MATERIALS |
|
|
|
|
|
|
|
|
|
|
|
aluminium, glass  The large volume of the warehouses is clad externally with a “skin” of perforated aluminium panels, electro-coloured in three shades of grey-blue that have been studied to blend with the panorama of the surrounding mountains. The same cladding covers the three taller volumes of the offices on the south side, acting as a sunscreen.
On the north side large areas of glazing bring light into the work areas and offer magnificent views of the surrounding landscape.
|
|
|
|
|
|
ECO-SUSTAINABILITY |
|
|
|
|
|
|
|
|
|
|
|
 Designed and built according to highly innovative criteria, the Salewa complex has a photovoltaic system, the largest in South Tyrol, that means that the building can produce more energy than it consumes (400.000Kw/h year).
These are just some of the characteristics that have led to the building qualifying for a mention by CasaClima who have awarded the design with a new energy classification, the Work and Life certificate for industrial buildings. |
|
|
|
|
|
|
|
|
LOCATION |
|
|
|
|
|
|
|
|
|
|
|
|
| Continent |
|
|
|
| Nation |
|
|
|
| Region |
|
|
|
| Province |
|
|
|
| Town |
|
|
|
| Address |
|
|
|
|
|
|
|
| Website |
|
|
|
|
|
|
|
MAP |
|
|
|
|
|
|
|
|
| |
|
|
|
|
|
|
|
TYPOLOGY |
|
|
|
|
|
|
|
|
Main |
|
|
|
ARCHITECTURE | Buildings for offices and professional practises
Offices
Commercial buildings
Shops
Showrooms
Bars, cafeterias
Restaurants
Industrial buildings and plants
Warehouses and depots
Sports buildings
Gyms and swimming pools
|
LANDSCAPE ARCHITECTURE AND NATURAL ENVIRONMENTS | Landscape architecture
Public gardens
| |
|
|
|
|
Additional |
|
|
|
ARCHITECTURE | Education buildings
Day-care centres and nursery schools
Sports buildings
Fitness centres
Monuments, decorations, furnishings, graphics
Monuments and works of art
| |
|
|
|
|
CHRONOLOGY |
|
|
|
|
|
|
|
|
Project |
|
|
|
|
|
2007 - 2008
project winner of competition
|
|
Realisation |
|
|
|
|
|
2009 - 2011 |
|
|
|
|
|
AWARDS |
|
|
|
|
|
|
|
|
| 2014 |
|
|
|
| Premio ALA - Assoarchitetti |
|
|
|
|
|
|
|
| 2012 |
|
|
|
| CasaClima Award / KlimaHaus Award |
|
|
|
|
|
|
|
|
BIBILIOGRAPHIC REFERENCES |
|
|
|
|
|
|
|
|
|
|
| Cino Zucchi, "Sede de Salewa, Bolzano / Salewa Headquarters, Bolzano", Arquitectura Viva 160 [Italian Beauty. Between Craftmanship and Context], 2/2014, "Bellezza Italiana / Italian Beauty" pp. 40-43 |
|
|
| Luigi Prestinenza Puglisi, "L'anello di congiunzione dell'architettura High Touch / The missing link to High Touch architecture", The Plan 63, dicembre 2012-gennaio 2013/december 2012-january 2013, "Made in Italy" pp. 26-27 (25-36) |
|
|
| Matthias Boeckl , "Salewa headquarters, Bozen, Sudtirol - Synergie von Marke, Ort und Haus / Salewa headquarters, Bolzano, south Tyrol, Italy - a synergy of brand, place and building", Architektur Aktuell 382-383 [Recreation. Tourismus und das Bruttonationalglück], januar-februar/january-february 2012, pp. 88-99 |
|
|
 Julian W. Adda, "Un landmark per l'ingresso a Bolzano da Sud", Il Magazine dell'architettura 48, gennaio 2012 [Il Nord Est], "Il progetto del mese" pp. 4-5, allegato a Il giornale dell'architettura 101, gennaio 2012 |
|
|
Alberto Sinigaglia (photo), "Arrampicata sugli specchi / A rock in a hard place", Domus 951, ottobre/october 2011, pp. 46-53
Luca Skansi, "La responsabilità di un landmark / Responsability for a landmark", Domus 951, ottobre/october 2011, pp. 47-53 (46-53) |
|
|
| "Salewa Headquarters", L'Arca 237, giugno/june 2008, pp. 84-87 |
|
|
|
|
|
|
|
|
CLIENT |
|
|
|
|
|
|
|
|
| |
|
|
|
|
|
|
AMOUNT |
|
|
|
|
|
|
|
|
| |
|
|
|
|
|
|
DIMENSIONAL
DATA |
|
|
|
|
|
|
|
|
| Surface |
|
|
|
|
| Volume |
|
|
|
|
| Height |
|
|
|
|
|
|
|
|
STRUCTURES |
|
|
|
|
|
|
|
|
| |
|
|
|
|
|
|
STAFF |
|
|
|
|
|
|
|
|
|
|
|
| Design team |
|
| Cino Zucchi, Filippo Pagliani, Michele Rossi |
|
| Project architect |
|
|
| Collaborators |
|
| Alice Cuteri, Lorenzo Merloni, Marco Panzeri, Davide Pojaga, Alessandro Rossi, Giada Torchiana |
|
| Plastic models, rendering, visualization |
|
|
| Structural consultant |
|
Kauer & Kauer Ingenieure, Bolzano
Ing. Georg Kauer, Ing. Ulrich Kauer |
|
| Architect of record |
|
|
| Electrical engineer |
|
Energytech Ingegneri S.r.l., Bolzano
Ing. Gabriele Frasnelli |
|
| Mechanical engineer |
|
Energytech Ingegneri S.r.l., Bolzano
Ing. Georg Felderer |
|
| Gestione del progetto |
|
Plan Team GmbH, Bolzano
Ing. Johann Röck, Ing. Rupert Cristofoletti |
|
| Quantity surveyor |
|
Studio Luraschi, Venegono Superiore (VA)
Franco Luraschi
|
|
| Sports facilities consultant |
|
| Ralf Preindl, Bressanone (Climbing hall) |
|
| Art intervention |
|
|
| Furniture |
|
|
| Fire safety |
|
Energytech Ingegneri S.r.l., Bolzano
Ing. Georg Felderer |
|
|
|
|
|
CREDITS |
|
|
|
|
|
|
|
|
| |
|
Images © Alberto Sinigaglia, Andrea Martiradonna, Cino Zucchi, Park Associati, Monostudio
Drawings courtesy by Park Associati
Text edited by Park Associati
Courtesy by Park Associati
|
|
|
|
|
|
|
